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This course contains practical work in the community and groupwork. The course prepares students to do public communication in a rapidly changing media environment. The first half of the course explores how a range of social media platforms work and how professional communicators are attempting to use it. Topics include networks, online community, social media analytics and social media campaigns. In the second half of the course students apply these ideas in small-group projects for a community organisation or company. This course is available only to students enrolled in the Bachelor of Communication.
15 points COMS or 60 points BC Schedule V. Subject to approval by the Head of Department.
COMS222 (2008-2012), DIGI207
DIGI207
Students must attend one activity from each section.
Domestic fee $948.00
International fee $4,263.00
* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.
For further information see Language, Social and Political Sciences .