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This course examines the significant differences between novelty and innovativeness. Students are expected to demonstrate a fluency with multiple types of analyses in order to ultimately provide a compelling answer to the important question of whether a creative idea is feasible (based on an assessment of physical, financial, market, regulatory, cultural, and other conditions).
Assessing feasibility of new ideas is an essential step in the innovation process. This course develops students’ ability to undertake multi-faceted feasibility analyses. Students enhance their critical thinking skills by using rigorous analysis techniques to assess potential innovations of varying complexity. Moving beyond an initial question of novelty, this course emphasise practicality and usefulness as essential components of successful innovation.Relationship to Other CoursesThis course is designed to form part of the BCom major and minor in Innovation. The course expands on material covered in INOV200. However, students who have earned at least 60 points can enrol in this course even if they have not previously taken INOV200.WorkloadThe workload is 150 hours. This includes attending lectures and tutorials, reading text and articles, and conducting the project.
At the end of this course students should be able to:LO1: Concisely develop a compelling value proposition for targeted customers/users.LO2: Assess potential innovations for solving specified problems, across multiple feasibility criteria, including cultural criteria.LO3: Demonstrate an ability to conduct data driven analyses of potential innovations. 1.1.1 Students can explain and/or apply theory, concepts, models or reasoning from their selected subject major to a problem/issue/context. 1.2.10 Analyse statistical data and draw valid conclusions. 2.1.3 Students can effectively present a problem/issue/situation/scenario in a manner that is:1. logical and organised2. incorporates content at an appropriate level of detail for the audience3. clear and audible with appropriate audio-visual aids 2.1.4 Students can write a report/essay on a problem/issue/situation/scenario that:1. incorporates content at an appropriate level of detail2. is logically structured 3. is presented professionally using correct English, referencing and appropriate resources 5.1.2 Students can identify, consider and debate perspectives, processes and impacts relating to the culture and identity of multiple stakeholders, drawing on theory and practice when considering issues in their discipline or field of study.
This course will provide students with an opportunity to develop the Graduate Attributes specified below:
Employable, innovative and enterprising
Students will develop key skills and attributes sought by employers that can be used in a range of applications.
Biculturally competent and confident
Students will be aware of and understand the nature of biculturalism in Aotearoa New Zealand, and its relevance to their area of study and/or their degree.
Students will comprehend the influence of global conditions on their discipline and will be competent in engaging with global and multi-cultural contexts.
Any 60 points. RP: INOV200
Assessment DetailsIndividual tutorial activity submission (starts on week 2) 15% Students need to submit their tutorial work, week-by-week, to the relevant forum on LEARN. During the tutorial, there will be a specific activity/analysis or an assessment conducted for an innovative product. This assessment needs to be submitted each week to the relevant LEARN forum. Details of what is required for these submissions will be discussed during each tutorial. Each submission will be graded on a scale of 0 to 3. There are five weekly tutorial submissions.Initial feasibility report (due on week 5: 16th August by 5.00pm) 30%Students, in groups of two, need to critically analyse publicly available data, for a given innovative product, and submit an initial feasibility assessment of the product to the New Zealand context. The report should cover industry trends and drivers, market, and technological feasibility of the product. Please see the assignment brief on LEARN for further details.Individual project and presentation (Week 8 to 12) 55%The individual project has three assessed components: a) one page innovative product idea, b) an oral presentation, and c) written feasibility report. The students need to submit a maximum of one page innovative idea on week 8 during the tutorial. Your innovative idea will be discussed during the tutorial where other students will provide feedback on how to conduct the feasibility assessment. Then the students need to refine their innovative idea, conduct a feasibility assessment during next two weeks, present the findings to the class (on week 11), and submit a feasibility report (on week 12). Students are highly encouraged to start the work before week 8 and use tools and techniques discussed during the course to conduct the feasibility assessment. Out of the 55% of the marks, • 5% has been allocated to the one page innovative idea (due during the tutorial on week 8)• 15% has been allocated to the class presentation (due on week 11) • 35% has been allocated for the final report (due on week 12). GradingThe marks for assessments may be scaled before a final grade is determined. You should not regard 50% as a pass mark.
The course does not draw from a single textbook and will use contemporary material from multiple sources. Please read the assigned articles, available on LEARN, under each topic.
Coversheets - Group and Individual
Class RepresentativeA class representative may be asked to volunteer in the first few weeks of class. Any problems with the course can be raised with the class rep. Their email can be found at UCSA http://www.ucsa.org.nz/support/. The class representative will take up any issues raised by class members with the lecturer concerned as they occur.Departmental Academic Policies Dishonest PracticeThe University of Canterbury considers cheating and plagiarism to be serious acts of dishonesty. All assessed work must be your own individual work unless specifically stated otherwise in the assessment guidelines. Material quoted from any other source must be clearly acknowledged. You must not copy the work of another person (student or published work) in any assessment including examinations, tests and assignments. Any person, who is found to have copied someone else's work, or to have allowed their work to be copied, will receive a fail grade for that piece of assessment and may face disciplinary action which may lead to a fine, community service or exclusion from the university.IMPORTANT: Where there are concerns regarding the authorship of written course work, a student can be required to provide a formal, oral explanation of the content of their work.
Domestic fee $806.00
International fee $3,513.00
* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.
For further information see
Management, Marketing and Tourism