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An integrating course applying knowledge from functional areas to the management of the organisation as a whole for effective long-term performance. The course involves analysis and problem-solving based on business cases.
Strategic management is a purposeful endeavour concerned with long-term direction and performance for a firm or organisation. The course involves students in presenting analysis and proposing solutions to strategy issues in major New Zealand and international businesses. Course content includes strategic analysis, business and corporate strategy, and strategy implementation.
The primary objective of the course is to develop students’ ability to apply strategic management techniques to business problems. A key part of this is the ability to debate and clearly express a viewpoint on strategic issues faced by businesses. The resulting skills and understanding will support graduates’ effectiveness in a variety of roles within organisations.
(1) AFIS122 or AFIS188 or AFIS102; (2) 44 points from MGMT202, MGMT204, MGMT206, MGMT207, MGMT208, MGMT209, MGMT220, MSCI220, MSCI221.
BSAD304, BSAD314, MGMT314
Paul Knott
Hill, Charles W. L; Strategic management : an integrated approach ; 2nd Australasian ed; John Wiley & Sons, 2007.
Additional materials will be posted on blackboard.
Relationship to other courses:This is an integrating course bringing together and applying knowledge from all the functional areas of management. It is complemented by MGMT321 Entrepreneurship and Small Business Development. It also prepares students for the Honours courses in Strategy (MGMT443 and MGMT454).
Domestic fee $1,003.00
International fee $4,176.00
* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.
For further information see Management, Marketing and Tourism .