Consumer Behaviour

Any 30 points in ECON, MGMT, MKTG, MSCI, PSYC, SOCI or other social science approved by Head of Department of Management.

MGMT204

MGMT204

Course Coordinator / Lecturer

Tony Garry

Assessment

There will be two written assessments each worth 50%. These will be handed out in lectures and posted on the LEARN website.

Marks and Grades
Assessment marks will be posted on LEARN as soon as possible after they have been marked. Click here for information from the Department of Management document concerning grading.

“In some courses the marks for each assessment may be scaled to ensure a fair translation between marks and grades. In these courses, for each assessment the class raw mark percentages are standardised to a given mean and standard deviation.”

As marks may be scaled at the end of the semester, there is no set pass mark for each individual item of assessment. A passing mark will depend on your overall performance on all items of assessment compared with other members of the class.

Marks for the tests may be scaled before a final grade is determined. You should not necessarily regard 50% as a pass mark.

Textbooks / Resources

Required Texts

Quester, Pascale G. , Hawkins, Del I., Pettigrew, Simone; Consumer behaviour : implications for marketing strategy ; 6th ed; McGraw-Hill Education, 2011.

NOTE: Relationship between lecture notes and textbook
Not all of the textbook material will be covered in lectures, and lectures are not limited to what is covered in the textbook. The student is responsible for all assigned readings as well as all material presented in lecture. Therefore attending every lecture is very important, as is reading the assigned material prior to lecture (as outlined in the lecture schedule).

Notes

Course Resources
The lectures are not videotaped. However, outlines of the PowerPoint presentations used in the lectures will be available on Learn (with the possible exception of any guest lectures). If you miss a class, you are responsible for obtaining the missed information from a classmate. I am unable to give out my personal lecture notes, so do not ask.

All announcements relevant to the course may be found on the  Learn website.

Departmental Academic Policies
If you require a hard copy of this document, please ask the course co-ordinator. The Department assumes that you have read this document. You should also read the “Information related to courses and assessment” on page 32 of the Enrolment Handbook 2011 (also in UC Calendar under “General Course and Examination Regulations”).

Dishonest Practice
The University of Canterbury considers cheating and plagiarism to be serious acts of dishonesty.  All assessed work must be your own individual work unless specifically stated otherwise in the assessment guidelines. Material quoted from any other source must be clearly acknowledged. You must not copy the work of another person (student or published work) in any assessment including examinations, tests and assignments. Any person, who is found to have copied someone else's work, or to have allowed their work to be copied, will receive a fail grade for that piece of assessment and may face disciplinary action which may lead to a fine, community service or exclusion from the university.

IMPORTANT: Where there are concerns regarding the authorship of written course work, a student can be required to provide a formal, oral explanation of the content of their work.

Coversheets - Group and Individual

Indicative Fees

* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.