PROD101-26S2 (C) Semester Two 2026

Product Design 1

30 points

Details:
Start Date: Monday, 13 July 2026
End Date: Sunday, 8 November 2026
Withdrawal Dates
Last Day to withdraw from this course:
  • Without financial penalty (full fee refund): Sunday, 26 July 2026
  • Without academic penalty (including no fee refund): Sunday, 27 September 2026

Description

Product Design 101 introduces design fundamentals through a structured process, guiding students from early research through to physical prototyping as they develop a product for a distinct user market. The course combines project work and computer labs with lectures on essential design practice - such as research, ideation, brand and aesthetic development, user engagement, intuitive prototyping, modelling, packaging, and digital promotion. As a core project course within the Bachelor of Product Design, Product Design 101 enables students from all majors to produce a complete product proposal, supported by promotional graphics and an online presence.

Learning Outcomes

1. Students will engage in group brainstorming, ideation and analysis sessions, to deliver product design solutions relevant to a specific brief.
2. Students will gain experience working in teams.
3. Students will understand positive and negative examples of product design and their relationship to acceptable cultural norms, including indigenous groups issues of cultural acquisition (colonisation) and Te Tiriti o Waitangi.
4. Students will have hands on experience with prototyping methods, making and testing their idea across all three majors.
5. Students will learn and practice a variety of communication skills, including hand sketching, digital design software and written descriptions.  
6. Students will learn a systematic product design and development process. From brief, research, concept ideation, prototyping and testing through to product development, detailed design, digital communication and presentation skills.
7. Students will produce a professional portfolio documenting their learning and design process, from start to finish, using professional examples for critical analysis.
8. Students will describe and critically discuss the major influential design, styles and notable innovations from past and present that contribute to contemporary design discourse, including contemporary Māori designers.

Prerequisites

Timetable 2026

Students must attend one activity from each section.

Lecture A
Activity Day Time Location Weeks
01 Monday 14:00 - 15:00 A2 Lecture Theatre
13 Jul - 23 Aug
7 Sep - 18 Oct
Lecture B
Activity Day Time Location Weeks
01 Tuesday 11:00 - 12:00 Meremere 108 Lecture Theatre
13 Jul - 23 Aug
7 Sep - 18 Oct
Computer Lab A
Activity Day Time Location Weeks
01 Friday 16:00 - 18:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
02 Wednesday 11:00 - 13:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
03 Thursday 16:00 - 18:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
04 Thursday 10:00 - 12:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
05 Monday 11:00 - 13:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
06 Wednesday 16:00 - 18:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
07 Tuesday 09:00 - 11:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
08 Friday 09:00 - 11:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
09 Tuesday 15:00 - 17:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
10 Monday 16:00 - 18:00 West 412 Computer Lab
13 Jul - 23 Aug
7 Sep - 18 Oct
Studio A
Activity Day Time Location Weeks
01 Thursday 15:00 - 18:00 Len Lye 101A Maker Space (16/7-20/8, 10/9-15/10)
Len Lye 101 Design Suite (16/7-20/8, 10/9-15/10)
West 235 (13/8-20/8, 10/9-17/9)
West 831 (10/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
02 Monday 11:00 - 14:00 Len Lye 101A Maker Space (13/7-17/8, 7/9-12/10)
Len Lye 101 Design Suite (13/7-17/8, 7/9-12/10)
West 235 (10/8-17/8, 7/9-14/9)
West 831 (7/9-14/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
03 Monday 15:00 - 18:00 Len Lye 101A Maker Space (13/7-17/8, 7/9-12/10)
Len Lye 101 Design Suite (13/7-17/8, 7/9-12/10)
West 235 (10/8-17/8, 7/9-14/9)
West 831 (7/9-14/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
04 Tuesday 08:00 - 11:00 Len Lye 101A Maker Space (14/7-18/8, 8/9-13/10)
Len Lye 101 Design Suite (14/7-18/8, 8/9-13/10)
West 235 (11/8-18/8, 8/9-15/9)
West 831 (8/9-15/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
05 Tuesday 12:00 - 15:00 Len Lye 101A Maker Space (14/7-18/8, 8/9-13/10)
Len Lye 101 Design Suite (14/7-18/8, 8/9-13/10)
West 235 (11/8-18/8, 8/9-15/9)
West 831 (8/9-15/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
06 Tuesday 15:00 - 18:00 Len Lye 101A Maker Space (14/7-18/8, 8/9-13/10)
Len Lye 101 Design Suite (14/7-18/8, 8/9-13/10)
West 235 (11/8-18/8, 8/9-15/9)
West 831 (8/9-15/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
07 Thursday 08:00 - 11:00 Len Lye 101A Maker Space (16/7-20/8, 10/9-15/10)
Len Lye 101 Design Suite (16/7-20/8, 10/9-15/10)
West 235 (13/8-20/8, 10/9-17/9)
West 831 (10/9-17/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
08 Wednesday 11:00 - 14:00 Len Lye 101A Maker Space (15/7-19/8, 9/9-14/10)
Len Lye 101 Design Suite (15/7-19/8, 9/9-14/10)
West 235 (12/8-19/8, 9/9-16/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
09 Wednesday 15:00 - 18:00 Len Lye 101A Maker Space (15/7-19/8, 9/9-14/10)
Len Lye 101 Design Suite (15/7-19/8, 9/9-14/10)
West 235 (12/8-19/8, 9/9-16/9)
13 Jul - 23 Aug
7 Sep - 18 Oct
10 Thursday 11:00 - 14:00 Len Lye 101A Maker Space (16/7-20/8, 10/9-15/10)
Len Lye 101 Design Suite (16/7-20/8, 10/9-15/10)
West 235 (13/8-20/8, 10/9-17/9)
13 Jul - 23 Aug
7 Sep - 18 Oct

Course Coordinator / Lecturer

Martin Tatchell

Lecturer

Mark Rickerby

Indicative Fees

Domestic fee $2,117.00

International fee $10,075.00

* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.

For further information see School of Product Design on the departments and faculties page .

All PROD101 Occurrences

  • PROD101-26S2 (C) Semester Two 2026