Sport Business and Governance

15 points



The sport industry has undergone significant change over recent decades. We have seen a transformation of sport from a community driven past-time to a professional business sector dependent on funding or self-sufficient through profit making, while often still reliant on volunteers. This course investigates governance of sports organisations through a variety of contexts. This includes a focus on board leadership, motivations and structures, including a focus on addressing Maori and Pasifika health and well-being goals and outcomes as a strategic priority for sports organisations. There is a particular focus on Sport NZ’s development and use of Te Pake o Ihi Aotearoa Maori Outcomes Framework and Ara Taiohi’s Mana Taiohi framework. This course focuses on community engagement through the use of marketing communications to create strong connection, action and support.