MBAD679-15M4 (C) MBA Four 2015

Special Topic: Business Research Methods

10 points

Details:
Start Date: Monday, 14 September 2015
End Date: Sunday, 8 November 2015
Withdrawal Dates
Last Day to withdraw from this course:
  • Without financial penalty (full fee refund): Sunday, 27 September 2015
  • Without academic penalty (including no fee refund): Sunday, 25 October 2015

Description

Special Topic: Business Research Methods

The Business Research Methods course covers all stages of empirical business research processes and methods, including conceptualisation, design, and measurement, collecting, analysing, interpreting and presenting data. The goal of the course is for you to acquire the abilities to design and critically assess business research as well as to design and carry out your own MBA project.

Learning Outcomes

This course is a combination of theory and practice, the primary aim of which is to facilitate the acquisition of knowledge and skills necessary for carrying out business research. This will be demonstrated in the two assessment items and the MBA Project Proposal. Upon successful completion of this course, students will be able to:

1.  Articulate and implement the steps of conceptualising, designing, and implementing business research using both qualitative and quantitative methods;

2.  Evaluate the use of qualitative and quantitative methods for business research in a specific case; and

3.  Create a MBA Project Proposal that complies with instructions and requirements and provides a rationale for the research design and a plan for implementing it.

Prerequisites

Subject to approval of the Head of Department.

Timetable Note

The Business Research Methods course runs on Tuesdays, 5:30 to 8:10 pm, in Term 4 (September 15 to November 3) in room L526.

Course Coordinator

For further information see Executive Development Programme Head of Department

Assessment

Assignment 1
Conceptualisation, design, and implementation of qualitative research methods for a specific issue.

1500 words – complying with the requirements for sections 6.1, 6.2, 6.3 and Appendix 1 of the project proposal (template provided)

40% of final grade

Due 13 October

Assignment 2
Conceptualisation, design, and implementation of quantitative research methods for a specific issue.  

1000 words – complying with the requirements for Sections (6.1), 6.2, 6.3 and Appendix 1 of the project proposal (template provided)

500 words – a comparison of the qualitative and quantitative methods with respect to your project designs for assignments 1 and 2

40% of final grade

Due 27 October

Assignment 3 – The Project Proposal
The MBAD680 Project Proposal

(6 pages, template provided)

20% of final grade

Due 20 November

Textbooks / Resources

The following texts are REFERENCES ONLY: available from the libraries.

Bryman, A and E Bell. (2007) Business Research Methods. 2nd Edition. Oxford: Oxford University Press
Cooper, D.R. and P. S. Schindler, (2011) Business Research Methods. 11th Edition. New York: McGraw Hill
Myers, M.D. (2009) Qualitative Research in Business and Management. Sage Books
Sekaran, U. (2010) Research Methods for Business. 5th Edition. Melbourne: Cambridge University Press
Tharenou, Phyllis, Ross Donohue and Brian Cooper (2007) Management Research Methods. Cambridge: Cambridge University Press

A full range of handouts, to be read before each lecture, is on the MBAD679 Learn page.

Course links

Learn
Timetable

Notes

MBAD679: Business Research Methods is a requirement for MBAD680: MBA project.

Indicative Fees

Domestic fee $1,432.00

* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.

For further information see Executive Development Programme .

All MBAD679 Occurrences

  • MBAD679-15M4 (C) MBA Four 2015
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