MKTG241

Hospitality Marketing and Management

15 points

Not offered 2026, offered in 2021, 2022, 2023, 2024, 2025

For further information see Management, Marketing and Tourism

Description

In this course, students will learn about both the strategic and operational side of hospitality businesses, with a focus on marketing aspects. Students will typically learn about food and beverage management and housekeeping management as well as the marketing practices of different sectors in the hospitality industry.

Prerequisites