100-level

MKTG100
Principles of Marketing
15 points
Semester One 2026
Semester Two 2026
UCIC Trimester One 2026
UCIC Trimester Two 2026
UCIC Trimester Three 2026

200-level

MGMT230
Business, Society and the Environment
15 points
Semester One 2026
Semester Two 2026

MKTG201
Marketing Management
15 points
Semester Two 2026

MKTG202
Marketing Research
15 points
Semester One 2026

MKTG204
Consumer Behaviour
15 points
Semester One 2026

MKTG205
Services Marketing and Management
15 points
Semester Two 2026

MKTG230
Business, Society and the Environment
15 points
Semester One 2026
Semester Two 2026

MKTG240
Tourism, Hospitality & Events Management
15 points
Semester One 2026

300-level

MKTG305
Strategic Marketing
15 points
Semester One 2026

MKTG307
Advertising and Promotion Management
15 points
Semester One 2026

MKTG309
International Marketing
15 points
Semester One 2026

MKTG310
Customer Experience
15 points
Semester Two 2026

MKTG314
Tourism Marketing and Management
15 points
Semester One 2026

MKTG315
Marketing for Behavioural Change
15 points
Semester Two 2026

MKTG316
Digital Marketing
15 points
Semester Two 2026

MKTG317
Sustainable Tourism Enterprises and Destinations
15 points
Semester Two 2026

MKTG340
Event Management and Marketing
15 points
Semester One 2026

Postgraduate

MBAM622
Marketing and Strategic Intelligence
15 points
Term Three 2026

MKTG603
Advanced Consumer Behaviour
15 points
Semester One 2026

MKTG605
Advanced Strategic Marketing
15 points
Semester One 2026

MKTG620
Research Methods for Marketing
30 points
Semester One 2026

MKTG631
Marketing
15 points
Semester One 2026
Semester Two 2026
Special non-calendar-based One 2026 (UC Online)

MKTG632
Marketing Analytics
15 points
Semester One 2026
Special non-calendar-based Two 2026 (UC Online)

MKTG634
Consumer Insights
15 points
Semester One 2026
Special non-calendar-based Two 2026 (UC Online)

MKTG640
Digital Marketing
15 points
Semester One 2026
Semester Two 2026
Special non-calendar-based One 2026 (UC Online)
Special non-calendar-based Three 2026 (UC Online)

MKTG641
Digital Marketing Strategy
15 points
Semester Two 2026
Special non-calendar-based Two 2026 (UC Online)
Special non-calendar-based Four 2026 (UC Online)

MKTG642
Content and Social Media Marketing
15 points
Semester Two 2026
Special non-calendar-based One 2026 (UC Online)
Special non-calendar-based Three 2026 (UC Online)

MKTG643
Search Engine Success
15 points
Semester Two 2026
Special non-calendar-based Two 2026 (UC Online)
Special non-calendar-based Four 2026 (UC Online)

MKTG644
Digital Marketing Analytics
15 points
Semester Two 2026

MKTG671
Applied Marketing Project
30 points
Semester One 2026
Semester Two 2026

MKTG680
Marketing Research Project
30 points
Approved Start 2026

MKTG681
Marketing Consultancy Project
45 points
Semester One 2026
Semester Two 2026

MKTG694
MCom Thesis
90 points
Approved Start 2026

MKTG695
MCom Thesis
120 points
Approved Start 2026

MKTG790
Marketing PhD
120 points
Approved Start 2026
Approved Start 2026 (Distance)

Not Offered Courses in 2026

200-level

MKTG241
Hospitality Marketing and Management
15 points
Not offered 2026, offered in 2021 , 2022 , 2023 , 2024 , 2025
For further information see MKTG241 course details

300-level

MKTG311
Retail Marketing
15 points
Not offered 2026, offered in 2019 , 2020 , 2021 , 2022 , 2024
For further information see MKTG311 course details

MKTG349
Applied Tourism Management and Marketing Project
15 points
Not offered 2026, offered in 2021 , 2022 , 2023 , 2024 , 2025
For further information see MKTG349 course details

MKTG390
Marketing Internship
15 points
Not offered 2026, offered in 2017 , 2018 , 2019 , 2020 , 2021
For further information see MKTG390 course details

Postgraduate

MKTG609
Advanced Services and Tourism Marketing
15 points
Not offered 2026, offered in 2021 , 2022 , 2023 , 2024 , 2025
For further information see MKTG609 course details

MKTG611
Current Topics in Marketing
15 points
Not offered 2026, offered in 2020 , 2021 , 2022 , 2023 , 2024
For further information see MKTG611 course details

MKTG615
Behavioural Change and Social Marketing
15 points
MKTG615-26S1 (O)
Semester One 2026 (UC Online) - Not offered
For further information see MKTG615 course details