COMS420-22S2 (C) Semester Two 2022

Public Diplomacy

30 points

Start Date: Monday, 18 July 2022
End Date: Sunday, 13 November 2022
Withdrawal Dates
Last Day to withdraw from this course:
  • Without financial penalty (full fee refund): Sunday, 31 July 2022
  • Without academic penalty (including no fee refund): Sunday, 2 October 2022


Public diplomacy relates to efforts by state and non-state actors to influence public opinion in other countries. With the growth of soft power and new media and information technologies, public diplomacy is considered to be of growing importance in international relations. This course reviews the emerging theoretical literature on public diplomacy and a number of case studies on how different states and multilateral organisations have used public diplomacy in recent years to improve their international image.

Learning Outcomes

University Graduate Attributes

This course will provide students with an opportunity to develop the Graduate Attributes specified below:

Critically competent in a core academic discipline of their award

Students know and can critically evaluate and, where applicable, apply this knowledge to topics/issues within their majoring subject.

Employable, innovative and enterprising

Students will develop key skills and attributes sought by employers that can be used in a range of applications.

Biculturally competent and confident

Students will be aware of and understand the nature of biculturalism in Aotearoa New Zealand, and its relevance to their area of study and/or their degree.

Globally aware

Students will comprehend the influence of global conditions on their discipline and will be competent in engaging with global and multi-cultural contexts.


Subject to approval of the Programme Coordinator.


DIPL430, POLS430

Course Coordinator

Natalia Chaban

Indicative Fees

Domestic fee $1,937.00

* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.

For further information see Language, Social and Political Sciences .

All COMS420 Occurrences

  • COMS420-22S2 (C) Semester Two 2022