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An introduction to Electronic Commerce (e-Commerce) principles and practices based on the relationship between business development and strategy, internet technology and the social and legal environment. The course examines a range of internet technologies including social media and mobile technologies focusing on how organisations can use these to improve their performance and relationships with customers and suppliers. Concepts are applied to real life case scenarios. Students develop practical skills by designing a prototype B2C application and applying user experience design principles.
INFO253 introduces the student to Electronic Commerce (e-Commerce) principles and practices covering Business-to-Consumer and Business-to-Business systems as well as the technological infrastructure necessary to support these systems. Practical application of concepts will be carried out in tutorials based on real life vcase studies. Students develop practical skills by designing a prototype B2C application and applying user experience design principles. Included in the course will be discussion of legal and societal issues related to this important development in the field of Information Systems.
On completion, the students will be able to:Identify and describe unique features of internet technology and their business significance.Apply e-commerce business models to various settings and make recommendations to achieve strategic business purposes.Explain and apply key usability principles to design web pages.Identify key security threats in e-commerce environments.Identify the tools to establish secure internet communication channels.Discuss the ethical, social and political issues raised by e-commerce.Demonstrate knowledge of the role of internet technology in the supply chain and procurement process.
(1) INFO123 or INFO125 or COSC121 or COSC131 or COSC122; and (2) An additional 15 points
INFO233
Students must attend one activity from each section.
Anushia Inthiran
Laudon, Kenneth C. , Traver, Carol Guercio; E-commerce : business. technology. society ; Seventeenth edition; Pearson, 2022.
Domestic fee $942.00
International fee $4,988.00
* All fees are inclusive of NZ GST or any equivalent overseas tax, and do not include any programme level discount or additional course-related expenses.
For further information see Department of Accounting and Information Systems .